What is Indexing in Digital Marketing

Imagine the internet as a gigantic library with billions of books. Each web page is like a book, and indexing is the process of organizing and cataloging these pages so that they can be easily found by search engines.

When you perform a search on Google or any other search engine, you’re essentially asking it to fetch information from its index, which is a massive database containing records of all the web pages it has crawled and deemed worthy of inclusion





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